Fashion designers create original clothing, accessories, and footwear. They sketch designs, select fabrics and patterns, and give instructions on how to make the products they design.

Duties

Fashion designers typically do the following:

  • Study fashion trends and anticipate designs that will appeal to consumers
  • Decide on a theme for a collection
  • Use computer-aided design (CAD) programs to create designs
  • Visit manufacturers or trade shows to get samples of fabric
  • Select fabrics, embellishments, colors, or a style for each garment or accessory
  • Work with other designers or team members to create prototype designs
  • Present design ideas to creative directors or showcase their ideas in fashion or trade shows
  • Market designs to clothing retailers or to consumers
  • Oversee the final production of their designs

Larger apparel companies typically employ a team of designers headed by a creative director. Some fashion designers specialize in clothing, footwear, or accessory design; others create designs in all three fashion categories.

For some fashion designers, the first step in creating a new design is researching current fashion and making predictions about future trends, such as by reading reports published by fashion industry trade groups. Other fashion designers create collections using a variety of inspirations, including art media, their surroundings, or cultures they have experienced and places they have visited.

After they have an initial idea, fashion designers try out various fabrics and produce a prototype, often with less expensive material than will be used in the final product. They work with models to see how the design will look and adjust the designs as needed.

Although most designers first sketch their designs by hand, many now also sketch their ideas digitally with computer-aided design (CAD) programs. CAD allows designers to see their work on virtual models. They can try different colors, designs, and shapes while making adjustments more easily than they can when working with real fabric on real people.

Designers produce samples with the actual materials that will be used in manufacturing. Samples that get good responses from fashion editors or trade and fashion shows are then manufactured and sold to consumers.

The design process may vary by specialty, but it generally takes 6 months, from initial design concept to final production, to release either the spring or fall collection. In addition to releasing designs during the spring and fall, some companies release new designs every month.

The Internet and e-commerce allow fashion designers to offer their products outside of traditional brick-and-mortar stores. These designers ship directly to the consumer, without having to invest in a physical shop to showcase their product lines of collections.

The following are examples of types of fashion designers:

Accessory designers design and produce items such as handbags, suitcases, belts, scarves, hats, hosiery, and eyewear.

Costume designers design costumes for the performing arts and for motion picture and television productions. They research the styles worn during the period in which the performance is set, or they work with directors to select and create appropriate attire. They also must stay within the production’s costume budget.

Clothing designers create and help produce men’s, women’s, and children’s apparel, including casual wear, suits, sportswear, evening wear, outerwear, maternity clothing, and intimate apparel.

Footwear designers create and help produce different styles of shoes and boots. As new materials, such as lightweight synthetic materials used in shoe soles, become available, footwear designers produce new designs that combine comfort, form, and function.

Work Environment

Fashion designers held about 22,400 jobs in 2021. The largest employers of fashion designers were as follows:

Apparel, piece goods, and notions merchant wholesalers       35%
Management of companies and enterprises 18
Self-employed workers 12
Apparel manufacturing 9
Motion picture and video industries 2

Many fashion designers work in-house for wholesalers or manufacturers. These wholesalers and manufacturers sell apparel and accessories to retailers or other marketers for distribution to individual stores, catalog companies, or online retailers.

Self-employed fashion designers typically create high-fashion garments and one-of-a-kind (custom) apparel. In some cases, a self-employed fashion designer may have a clothing line that bears his or her name.

Most designers travel several times a year to trade and fashion shows to learn about the latest trends. Designers also sometimes travel to other countries to meet suppliers of materials and manufacturers who make the final products.

Most fashion designers work in New York and California.

Work Schedules

Fashion designers occasionally work many hours to meet production deadlines or prepare for fashion shows. Generally, designers who freelance are under contract; these designers often have long workdays that require them to adjust to their clients’ schedules and deadlines.

Education and Training

Fashion designers typically need a bachelor’s degree to enter the occupation. Employers may prefer to hire creative candidates who have technical knowledge of the production processes for clothing, accessories, or footwear.

Education

Fashion designers typically have a bachelor’s degree in a fine arts or business field such as fashion design or fashion merchandising. These fashion-focused programs teach students about textiles and fabrics and how to use computer-aided design (CAD) technology. Students also work on projects they can add to their portfolio, which showcases their designs.

For many artists, including fashion designers, developing a portfolio—a collection of design ideas that demonstrates their styles and abilities—is essential. Students studying fashion design often have opportunities to develop their portfolios further by entering their designs in student or amateur contests. When making hiring decisions, employers rely on these portfolios to gauge talent and creativity.

The National Association of Schools of Art and Design accredits more than 360 postsecondary institutions with programs in art and design, and many of them award degrees in fashion design. These schools often require students to have completed basic art and design courses before entering a program. Applicants usually must submit sketches and other examples of their artistic ability.

Other Experience

Fashion designers often gain experience in the fashion industry through internships or by working as an assistant designer. Internships introduce aspiring fashion designers to the design process, building their knowledge of textiles and colors and of how the industry works.

Personality and Interests

Fashion designers typically have an interest in the Building, Creating and Persuading interest areas, according to the Holland Code framework. The Building interest area indicates a focus on working with tools and machines, and making or fixing practical things. The Creating interest area indicates a focus on being original and imaginative, and working with artistic media. The Persuading interest area indicates a focus on influencing, motivating, and selling to other people.

If you are not sure whether you have a Building or Creating or Persuading interest which might fit with a career as a fashion designer, you can take a career test to measure your interests.

Fashion designers should also possess the following specific qualities:

Artistic ability. Fashion designers sketch their initial design ideas, which are used later to create prototypes. Consequently, designers must be able to express their vision for the design through illustration.

Communication skills. Fashion designers often work in teams throughout the design process and therefore must be effective in communicating with their team members. For example, they may need to give instructions to sewers regarding how the garment should be constructed.

Computer skills. Fashion designers use technology to design. They must be able to use computer-aided design (CAD) programs and be familiar with graphics editing software.

Creativity. Fashion designers work with a variety of fabrics, shapes, and colors. Their ideas must be unique, functional, and stylish.

Decision-making skills. Because they often work in teams, fashion designers are exposed to many ideas. They must be able to decide which ideas to incorporate into their designs.

Detail oriented. Fashion designers must have a good eye for small differences in color and other details that can make a design successful.

Pay

The median annual wage for fashion designers was $77,450 in May 2021. The median wage is the wage at which half the workers in an occupation earned more than that amount and half earned less. The lowest 10 percent earned less than $37,480, and the highest 10 percent earned more than $130,870.

In May 2021, the median annual wages for fashion designers in the top industries in which they worked were as follows:

Motion picture and video industries $116,930
Management of companies and enterprises 80,600
Apparel, piece goods, and notions merchant wholesalers       78,800
Apparel manufacturing 63,320

Fashion designers occasionally work many hours to meet production deadlines or prepare for fashion shows. Generally, designers who freelance are under contract; these designers often have long workdays that require them to adjust to their clients’ schedules and deadlines.

Job Outlook

Employment of fashion designers is projected to grow 3 percent from 2021 to 2031, slower than the average for all occupations.

Despite limited employment growth, about 2,300 openings for fashion designers are projected each year, on average, over the decade. Most of those openings are expected to result from the need to replace workers who transfer to different occupations or exit the labor force, such as to retire. 

Employment

The increased demand for a constant flow of new fashion designs has been accelerated by social media influencers and by retailers advertising and selling directly to consumers online. Growing consumer preference for sustainable options in the fashion industry also has created a desire for designs that use eco- and vegan-friendly materials. However, there will be fewer opportunities for self-employed fashion designers, who are unable to compete with large-scale clothing production, limiting overall employment growth of these workers.

For More Information

For more information about careers in fashion design, visit

Council of Fashion Designers of America

For more information about educational programs in fashion design, visit

National Association of Schools of Art and Design

 

 

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The career information above is taken from the Bureau of Labor Statistics Occupational Outlook Handbook. This excellent resource for occupational data is published by the U.S. Department of Labor every two years. Truity periodically updates our site with information from the BLS database.

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